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Export A Cigarettes
Export A is a well-known brand of cigarettes in Canada. Owned by JTI Macdonald, a subsidiary of Japan Tobacco International, this brand has a long history dating back to 1928. Over the years, Export A cigarettes has maintained its reputation for quality and has a loyal customer base.
The cigarettes are made from premium Virginia leaf tobacco, which gives them a distinct flavor. This dedication to quality has helped Export A stand out in a competitive market, ensuring its place as a favorite among Canadian smokers.
History of Export A Cigarettes
Export A was first introduced in 1928 by Macdonald Tobacco. Initially called Macdonald’s Gold Standard, the packaging was marked with “Export,” leading to its popular name. The brand quickly became famous for its premium Virginia leaf tobacco, which is still used today.
In the mid-1930s, the brand’s packaging featured a portrait of a Scottish woman dressed in traditional garb. This model, known as the Scottish Lassie, was painted by Canadian artist Rex Woods. The Scottish Lassie appeared on many Macdonald’s cigarette brands until the 1970s and remains on Export A packages.
During World War II, a special duty-free version of Macdonald Gold Standard was made for Canadian troops. These cigarettes were marked as gifts for soldiers and were not for resale. This gesture aimed to boost the morale of Canadian troops during the war.
Advertising
Export A has a rich history of advertising. Over the years, many posters were created to promote the brand in both French and English. These advertisements highlighted the quality of Export A cigarettes and helped establish the brand’s image.
In the 1990s, Export A became associated with extreme sports. The brand sponsored various events and created special billboards and posters to promote the Export A variant. Slogans like “Go Your Own Way” and “Be Different” were used to appeal to a younger audience and promote the brand’s association with adventurous activities.
Sport Sponsorship
From 1927 to 1977, Macdonald Tobacco sponsored the Canadian Men’s Curling Championship, known as the Macdonald Brier. This sponsorship helped increase the brand’s visibility and association with Canadian sports.
Export A also sponsored several extreme sports events. Notable sponsorships included the 1998 UCI Mountain Bike World Championships, the Niagara Motocross event, the Extreme Motorboat event, and the UCI Wildwater Kayak Race in Canada. These sponsorships further solidified the brand’s adventurous image.
Markets
Export A cigarettes are primarily sold in Canada. However, they have also been available in other countries, including the United Kingdom, the Netherlands, and Hungary. The brand’s international presence has helped it gain a diverse customer base.
Despite the challenges faced by the tobacco industry, Export A has managed to maintain a strong market presence. This success can be attributed to its consistent quality and the brand loyalty it has built over the years.
Export A Cigarettes Varieties
Export A offers a variety of products to cater to different preferences. Some of the most popular variants include:
Export A Plain/Full Flavor
Export A Plain, also known as Export A Full Flavor, is renowned for its strong, unfiltered taste. This variant, often referred to as “green death,” is popular among smokers who prefer a robust and intense smoking experience. The rich, bold flavor comes from the high-quality Virginia leaf tobacco used in its production. Despite its strength, the cigarette burns evenly, providing a consistent smoking experience. The packaging, featuring a green design, is instantly recognizable and has become iconic over the years. This variant is ideal for those who enjoy a traditional, full-bodied cigarette. Its unfiltered nature adds to the raw, authentic taste that many smokers appreciate.
Export A Medium
Export A Medium is designed for smokers who prefer a balanced flavor. Packaged in a dark blue box, this variant offers a middle ground between the strong Full Flavor and the milder variants. The taste is smooth yet satisfying, making it a popular choice for everyday smoking. The balanced blend of tobacco ensures that each puff delivers a consistent and enjoyable experience. This variant appeals to those who seek a cigarette that is not too harsh but still provides a substantial flavor. The medium strength makes it suitable for a wide range of smokers, from those transitioning from milder cigarettes to those looking to step down from stronger options.
Export A Mild/Rich
Export A Mild, also known as Export A Rich, is the red package variant known for its milder taste. This version is crafted to offer a smooth and rich flavor without the intensity of stronger cigarettes. The high-quality tobacco blend ensures that the mildness does not compromise the overall smoking experience. Smokers who prefer a less intense but flavorful cigarette often choose this variant. The red packaging is both attractive and distinctive, making it easy to identify. This variant strikes a perfect balance for those who want a satisfying smoke that is gentle on the throat. Its popularity is a testament to its well-rounded flavor and smooth draw.
Export A Smooth
Export A Smooth, packaged in a gold box (or baby blue in Quebec), is celebrated for its exceptionally smooth draw. This variant is designed to provide a light and easy smoking experience without sacrificing flavor. The carefully selected tobacco blend ensures a pleasant taste with each puff. Smokers who appreciate a smooth and refined cigarette often choose this variant. The gold packaging signifies the premium quality of the product. This variant is perfect for those who want a relaxing and enjoyable smoke. The smoothness of this cigarette makes it a popular choice among a wide range of smokers, from beginners to seasoned ones.
Export A Extra Smooth
Export A Extra Smooth is the silver package variant that offers an even smoother experience than the standard Smooth variant. This cigarette is crafted for those who prefer the lightest and most refined smoking experience. The high-quality tobacco blend used in this variant ensures that the flavor remains intact while providing a gentle and smooth draw. The silver packaging highlights its premium nature and distinguishes it from other variants. Smokers who want the utmost smoothness without any harshness often select this option. This variant is ideal for those who seek a delicate and sophisticated smoking experience. Its smoothness makes it an excellent choice for a relaxing smoke.
Export A Fine
Export A Fine is the light blue package variant, known for being lighter than the other offerings. This variant is perfect for smokers who prefer a milder cigarette with a light and subtle flavor. The tobacco blend is carefully selected to provide a gentle smoking experience without overwhelming the senses. The light blue packaging reflects its lighter nature and appeals to those who want a softer smoke. This variant is popular among smokers who want to enjoy a cigarette without the intensity of stronger flavors. Its lightness makes it an ideal choice for those who prefer a more delicate smoking experience.
Export A Activate
Export A Activate features a unique blue package with a water capsule, offering a distinctive smoking experience. This variant allows smokers to activate a menthol burst by squeezing the capsule in the filter. The result is a refreshing and cooling menthol flavor that enhances the smoking experience. The innovative design appeals to those who enjoy a customizable smoking experience. The blue packaging is both modern and attractive, reflecting the innovative nature of this variant. Smokers who want a versatile cigarette that can offer both traditional and menthol flavors often choose this option. The ability to activate the menthol flavor adds a new dimension to the smoking experience, making it popular among those who like variety.
Customers Reviews About Export A Cigarettes
Customers have a lot to say about Export A cigarettes. Many smokers praise the brand for its high-quality tobacco and distinctive flavor. The rich, strong taste of the Export A Full Flavor variant is particularly appreciated by those who prefer a more robust smoking experience. The consistency in quality over the years has helped build a loyal customer base that continues to choose Export A over other brands.
Some customers highlight the smoothness of the Export A Smooth and Extra Smooth variants. These versions are popular among smokers who enjoy a milder taste and easier draw. The menthol option, Export A Green, also receives positive feedback for its refreshing flavor. Many reviewers note that the packaging is appealing and reflects the premium nature of the brand.
However, not all reviews are positive. Some smokers find the strong flavors of the Full Flavor variant to be too intense. Others mention that the price of Export A cigarettes is higher compared to other brands. Despite these criticisms, the overall sentiment towards Export A remains favorable, with many customers expressing satisfaction with their smoking experience.
People About Export A Cigarettes
“Export A Full Flavor has been my go-to cigarette for years. The rich taste is unmatched, and the quality is always top-notch.”
“I love the smooth draw of Export A Smooth. It’s the perfect balance between flavor and smoothness, making it my favorite choice.”
“The menthol in Export A Green is so refreshing. It’s the only menthol cigarette that I find satisfying every single time.”
Conclusion
Export A cigarettes have been a significant part of Canadian culture for nearly a century. With its rich history, quality tobacco, and distinctive packaging, Export A has maintained a loyal customer base.
Despite the challenges faced by the tobacco industry, Export A continues to be a popular choice among smokers in Canada and beyond. The brand’s association with extreme sports and its various sponsorships have helped it stay relevant and appealing to different generations.
